Lighting Science and iHome ink collaboration, co-marketing agreement

Lighting Science has announced a two-year collaboration agreement with iHome – a division of consumer electronics manufacturer SDI Technologies – under which the two technology leaders will explore the incorporation of Lighting Science’s patented spectrum control technology into iHome’s Zenergy product line.

Image credit: iHome

The agreement also includes co-marketing provisions, including the endorsement of nationally-renowned sleep expert Dr Michael J. Breus, who currently serves as a member of Lighting Science’s Scientific Advisory Board.

Lighting Science CEO Ed Bednarcik said iHome is the latest company to take advantage of Lighting Science’s “Powered by Lighting Science” business model, which allows third parties, such as iHome, to benefit from the technology and relationships that Lighting Science has to offer, while still selling products using their own brand and channels.

“This promises to be a very exciting relationship. Leveraging our dynamic light spectrum technology will allow iHome to take their innovative product line to the next level, while at the same time Lighting Science will benefit from iHome’s strong brand and extensive channel access,” Mr Bednarcik said.

The agreement will see Lighting Science include a coupon good for 20% off of its patented GoodNight® and Sleepy Baby® bulbs in every box of iHome’s Zenergy product line for the duration of the agreement.

Dr Breus said Lighting Science’s GoodNight and Sleepy Baby bulbs have been scientifically-proven to help adults, children and infants fall asleep faster—and stay asleep longer.

“My patients are often surprised to learn that the blue light spectrum common in most household lighting has a very stimulating effect,” Mr Breus added.

“Unlike traditional incandescent lighting, the GoodNight and Sleepy Baby bulbs have been scientifically engineered to filter out stimulating blue light spectrum, which promotes a good night’s rest by supporting the body’s natural production of the sleep hormone melatonin.”

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